Kanhaiya Kumar
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MBA in media management
If you are a professional or a newly graduated student looking for a specialization that leads to a fruitful future, then MBA in Media Management is surely for you. MBA in media management Scopes are high due to the number of media outlets that provide you with the perfect opportunity. Below we have provided many details about the
MBA in media management salary along with Top MBA in media management colleges in India. Want to know all about the MBA in Media Management syllabus semester wise then nothing to worry about Formfees has provided all the relevant details below:
What is MBA Media Management? And is an MBA in media management worth it?
The significance of media management in the smooth operation of any media company or institution cannot be overstated.
To sum up, a career in Media Management will provide you with several options.
When you have an MBA in Media Management, you may expect to take on the following positions and duties.
- Making sure the business benefits from the program are maximized.
- Suggesting that media policy be developed under the direction of marketing management might increase efficiency.
- Working with market researchers, advertising firms, and in-house brand teams to improve the efficiency and effectiveness of advertising management and media planning.
As a starting point, all of these MBA in media management colleges are not ranked below, despite the fact that these universities are among India’s most renowned and esteemed institutions, they nevertheless provide students with MBA in Media Management programs :
Top 10 colleges for MBA in media management in India
- Indian Institute of Management (IIM) Udaipur
- Indian Institute of Management (IIM) Indore
- University of Petroleum and Energy Studies (UPES) Dehradun
- Prin. L. N. Welingkar Institute of Management Development & Research Mumbai
- Jamia Millia Islamia University New Delhi
- Hindustan Institute of Technology and Science Chennai
- Chitkara Business School Patiala
- Amity University Noida
- SCMS Cochin School of Business Cochin
- International School of Business and Media Pune
MBA in media management colleges in Bangalore also offers some of the finest colleges and have great placement advantage for the students, below is the list of some of the MBA in media management colleges in Bangalore
- Regional College Of Management Bangalore Bangalore, Karnataka
- GIBS Business School Bangalore, Karnataka
- International Institute of Business Studies Bangalore, Karnataka
- Vogue Institute of Art and Design Bangalore, Karnataka
- TAPMI Manipal, Karnataka
- Alliance University Bangalore, Karnataka
And for MBA in media management abroad, Cardiff University is one of the best providing MBA Media Management
MBA in media management syllabus: All business schools in the country follow the same MBA Media Management syllabus. While different departments have different titles and sets of readings, business schools generally follow the same curriculum, ideas, theories, and other teaching methods. On this page, you will find the details below about the MBA in media management syllabus.
MBA in media management scope since the media market is growing at such a quick rate, media managers need to be flexible and innovative, and they need to have a comprehensive knowledge of the competitive landscape. the scope is quite broad because of this. The Master of Business Administration (MBA) program is designed to impart a refined set of skills. Students who are interested in preparing for a career in media management will benefit from taking this class since it offers a comprehensive overview of the many different aspects of that field. The pursuit of an MBA in Media Management comes with a number of distinct benefits.
MBA in media management Synopsis:
MBA in Media Management is one of the best courses that a student can pursue, particularly if those wish to work in India’s Media and Entertainment Industry. A graduate must make a decision based on his or her preferences, and MBA in Media Management is one of the best courses that a student can pursue. An MBA in Media Management provides you with the opportunity to develop your expertise and improve your abilities in a number of media types. This MBA specialization will help you acquire the abilities necessary to comprehend all types of media and use them effectively to achieve economic advantages for your company.
To put it another way, a Master of Business Administration in Media Management is a postgraduate degree that lasts for two years and is designed for those who are interested in management and administrative jobs in the media sector. In addition to the fundamental MBA topics, students will also study topics related to media management, which will prepare them for a range of employment opportunities after graduation.
Students need to be aware that admission to MBA Media Management programs in India is based on merit as well as the results of entrance tests in order to qualify for these programs. In addition to having a bachelor’s degree in a relevant field of study with an aggregate mark total of at least 50–60%, aspirants are required to have admission exam scores from one of the exams (accepted by their preferred university), such as CAT, GMAT, XAT, MAT, SNAP, and others. In addition, aspirants are required to meet any additional essential eligibility conditions that are specified by the university.
MBA Media Management degree programs are offered by HITS Chennai – Hindustan Institute of Technology and Science, Punjabi University, Uttaranchal Institute of Management, Educational Multimedia Research Centre, Mahatma Jyoti Rao Phoole University, Amity University, and a number of other top universities and colleges in India that are known for their excellence in the field of business.
Furthermore, the scope and career opportunities for MBA Media Management graduates are constantly expanding. This provides aspirants with the option of pursuing higher education in the same field or selecting a career from a pool of different job prospects such as Social Media Manager, Media Executive, Associate Content Manager, PR Manager, Digital Advertising Analyst, Corporate Communications Specialist, Digital Marketing Coordinator, Media Strategist/Planner, Marketing Analyst, and so on.
Those who get this degree may anticipate earning anywhere from INR 4 lakhs to INR 10 lakhs per year on average, with the possibility of earning more.
MBA Media Management Quick Questions
Q. What does it Mean to Have a Master’s Degree in Media Management?
Ans. The following is a list of some of the information pertaining to the MBA programme in Media Management:
The students are given an overview of the numerous career paths available in the media industry, such as working in television, advertising, print media, digital media, photographic broadcasting, and so on. The pupils are given instruction to direct their attention toward the four most important actions, which are convincing, teaching, entertaining, and communicating.
They are provided with instruction that will enable them to develop material for the audience that is engaging and interesting via their newly acquired creative abilities.
The course prepares students to become effective managers of technology and creative items relevant to the media, which, in turn, may assist the firm in achieving significant returns and receiving positive feedback from its customers.
One of the benefits of taking this class is the variety of professional paths that are open to graduates, as well as the industries in which they might choose to work. With participation in this class, students have the opportunity to develop skills such as leadership, teamwork, and interpersonal communication. These classes are beneficial not just in the academic world but even in other professions as well.
Learn more about the best MBA programs here.
Q. Why Should You Consider Getting Your Master’s Degree in Media Management?
Ans. The following is a list of some of the advantages that come with taking the course:
Students who already possess skills such as interpersonal communication, creative writing, creativity, and so on should strongly consider enrolling in this course. Not only will it provide them with the opportunity to further develop these skills, but it will also give them the chance to put these skills to use in the media industry.
The media industry is expanding at a rapid rate and has already become widespread; the vast majority of households in the nation have access to at least one form of media, and this is true regardless of the socioeconomic standing of the household. The media industry is growing at a rapid rate and has already become widespread.
Hence, the media needs young people who are full of vitality and who are able to contribute to the health of the media industry as well as the growth of the company’s revenues by drawing a large audience toward the informational and entertaining content that the media sector delivers.
The media industry wants students who are able to improve the overall quality of the material, have the ability to do statistical analysis, understand what kinds of adjustments are necessary, and work toward achieving those improvements. As a result, it is not difficult for MBA graduates with a concentration in media management to find work once they have completed their studies at the institution.
MBA Media Management Overview
Here’s an overview of some of the most important characteristics and statistics about MBA Media Management programs:
| Course | MBA Media Management |
| Full Form | Master of Business Administration in Media Management |
| MBA Media Management Degree Level | Postgraduate/Master’s |
| MBA Media Management Duration | Full Time: 2 years Part Time: 2-3 years Distance Learning: 2 years Online: 2 years |
| MBA Media Management Average Salary | INR 5-10 lakhs per annum |
| MBA in media management Fees | INR 3-12 lakhs per annum |
| MBA in media management Selection Process | Entrance test + Merit-based |
| MBA in media management Entrance Exams | CAT, MAT, XAT, GMAT, SNAP, CMAT, etc. |
| Minimum Percentage Required for MBA in media management Admission | Candidates must have a bachelor’s degree in a related field from a recognized university with a GPA of 50% or higher. To get admitted, all applicants must pass an entrance test (such as the CAT) with flying colors. Bachelor’s degree: 50%-60% |
MBA Media Management Benefits
Since media is one of the most important businesses in India, an MBA in Media Management is one of the most sought-after degrees, providing a broad variety of options. Let us simplify the question “Why pick an MBA in Media Management?” by reducing it down into three brief questions. Why an MBA in Media Management Might Help You Get a Lucrative Job?
- Broad Range: MBA in Media Management is a dynamic and rapidly increasing industry that encompasses all media channels such as television, print, radio, cinema, digital media, and more.
- Professional advancement: There are several career options accessible in the media industry. The grads will have a prosperous future with a variety of options to select from.
- Control the Mind: The media has the ability to manipulate the public’s minds and steer them along the proper path.
Media management is always crucial since it bridges the gap between the world and the public. An MBA in Media Management has all of the required abilities for that activity and may be qualified for the following job titles after completing an MBA in Media Management:
Marketing Analyst, Media Strategist, Media Manager, Media Planning Manager, TV Producer, A/V Editor, etc.
MBA Media Management Courses
MBA degrees are offered in a variety of forms, including full-time and online degrees that may be completed from the comfort of one’s own home. Each MBA degree kind or form has the ability to provide a comprehensive grasp of the media management industry; but, which should a person pursue? Below is a list of the several MBA Media Management programs available to aspirants:
- Full-time: MBA Media Management programs typically span two years; however, several accelerated MBA programs may be completed in 12-18 months. This sort of MBA degree will begin with a class in business/management basics, followed by courses with a specialized specialization depending on your learning interests. Besides a satisfying academic experience, many MBA programs provide extra services to help you start your career after graduation, such as networking events, social or professional groups, or career counseling.
- Part-Time MBA: Although not all business schools in India offer part-time MBA programs, for those who desire more flexibility, a part-time MBA Media Management program may be the right alternative for balancing other commitments such as working full-time or raising a family. These programs normally take two to five years to complete, depending on how fast a student finishes their studies. Students pick how many courses they take each semester, and programs often aid students in determining which subjects to take in order to complete the degree within a certain time period.
- Online MBA: Like with part-time MBA programs, not all institutions in India offer an online MBA program; nonetheless, there are several online programs accessible for those interested in this option. An online MBA Media Management program, which combines recorded lectures or live classes, provides a flexible learning environment. The degree might take two years or longer depending on how many courses a student takes each semester. The majority of online MBA programs are similar to the full-time version, and students may absorb the learning content at their own speed, on demand. They are ideal for students who choose to study from home or another distant place.
- Executive: MBA programs are also one to two years in duration and are meant for experienced persons with significant management expertise. Since the majority of EMBA students work full-time, classes are often given on Fridays or weekends to suit their tight schedules. If time away from work is necessary to finish the degree, many EMBA programs may require a letter of support from an employer. Employers are often willing to fund the whole or a portion of the fees of an EMBA program for a highly valued employee. This degree is ideal for those with extensive management experience who desire to advance to the position of core manager in their organization.
MBA Media Management Eligibility
One of the most popular MBA specialties is media management. Its qualifying requirements were developed in conjunction with other MBA specialties. The criteria are not substantial, but students must satisfy them in order to be accepted to business schools that offer the course.
The following are the qualifying requirements for applying to MBA Media Management programs in India:
- Students must obtain a bachelor’s degree from a recognized and approved university or institution.
- Students must have at least a 50% average in their undergraduate degree.
- Students must take the admission test needed by the business school of their choice.
- Students must have performed well in the attempted admission exams in order to meet the cut-off score of their preferred business school.
Top MBA in Media Management Colleges in India
MBA aspirants in India interested in media management may choose from many different programs. Applicants should carefully consider the many Media Management Master’s Degree options available to them.
One of the most sought-after degrees in India is a Master of Business Administration in Media Management. The following is a list compiled by NIRF of the top MBA programs in media management in India.
| NIRF Ranking | Colleges | Average Fees (INR) |
|---|---|---|
| 7 | IIM Indore | 20 LPA |
| 17 | IIM Udaipur | 20 LPA |
| 34 | Jamia Millia Delhi | 2.1 LPA |
| 41 | Amity University Noida | 7.67 LPA |
| 66 | UPES, Dehradun | 26 LPA |
| 75 | CBS Patiala | 2.57 LPA |
Top MBA in Media Management Colleges in Bangalore
It’s not easy to get into the Top MBA in Media Management Colleges in Bangalore however students who are passionate enough about Media Management can below find the list of colleges which are the top MBA in Media Management colleges in Bangalore:
Top MBA in Media Management Colleges in Pune
Are you living in Pune and looking for the Top MBA in Media Management Colleges. The following are the top colleges for MBA in Media Management in Pune:
| Institution |
|---|
| SIU |
| IIMS |
| AISSMS Institute of Management |
| Institute of Management Development and Research |
| DY Patil Institute of Management |
Top MBA in Media Management Colleges in Mumbai
Mumbai is one of the best places to study at the top MBA in Media Management, students who want to apply have a look at the MBA in Media Management Colleges in Mumbai and contact formfees for any relevant details.
| Institution |
|---|
| NMIMS |
| Welingkar Institute of Management |
| Garware Institute of Career Education and Development |
| K. C. College of Management Studies |
| Indian School of Media |
Top MBA in Media Management Colleges in Delhi
Check the list of Top MBA in Media Management Colleges in Delhi, you can also contact formfees for details about the MBA in Media Management Colleges in Delhi
| Institution |
|---|
| Amity University |
| Galgotias University |
| IMS |
| Bennett University |
Top MBA in Media Management Colleges in Kolkata
Kolkata is a region that offers some of the Top MBA in Media Management Colleges Check the Table below for the MBA in Media Management Colleges in Kolkata
| Institution |
|---|
| Techno India University |
| JIS University |
| Sister Nivedita University |
| Brainware University |
| IQ City United World School of Business |
Top MBA in Media Management Government Colleges
Looking for Top MBA in Media Management Colleges in Government Colleges which are low-priced and aimed at the economically disadvantaged and disadvantaged. The following is a list of Top MBA in Media Management Colleges in Government Colleges:
| MBA in Media Management Colleges |
|---|
| Jamia Millia Delhi |
| Annamalai University, Cuddalore |
| Mumbai University, Mumbai |
| PWC, Patna |
| SPMVV, Tirupati |
Top MBA in Media Management Colleges in Private Colleges
Please don’t waste any more time searching for a school of media management; we’ve compiled a list of the Top MBA in Media Management Colleges in Private Colleges options. There are several excellent MBA programs available at a variety of private colleges. Around the nation, you may find a wide variety of prestigious educational institutions. This is a list of the best schools where you may get a master’s degree in media management.
| MBA in Media Management Colleges |
|---|
| NMIMS, Mumbai |
| Amity University, Noida |
| UPES, Dehradun |
| SIU, Pune |
| SCMS Cochin School of Business |
MBA in Media Management Syllabus and Subjects
The curriculum of a Master of Business Administration, MBA in Media Management is structured to educate students for careers in the media industry. The primary goals of this course are to teach students how to work together effectively as a team and how to become effective leaders in the media management field. The course’s goal is to provide students with the skills necessary for media literacy: influencing audiences, imparting information, and facilitating dialogue.
How an MBA in Media Management can transform students into effective and innovative media managers, semester after semester. What follows is a list of courses that are required for an MBA in Media Management, broken down by semester.
NOTE: the table is taken from the official college page.
| Semester 1 | Semester 2 |
|---|---|
| Professional Core Courses | Professional Core Courses |
| Organizational Behavior | Human Resource Management |
| Economic for Managers | Financial Managment |
| Marketing Management | Research Methodology |
| Information Technology for Managers | Productions & Operations Mgmt |
| Accounting for Managers | Legal Aspects of Business |
| Statistics For Managers | Specialisation Electives |
| Specialisation Electives | Media Culture & Society |
| Theories of Mass communication | Media Design |
| Mass Media Industry | Media Globalisation OR Two NTCC* on Sectoral/Functional Area |
| Consumer Behaviour OR Two NTCC* on Sectoral/Functional Area | Minor Project – 1 Company Report OR Combination of B & C |
| Term Paper-I Seminar OR Combination of B & C | Value Addition Courses |
| Value Addition Courses | |
| Business Communication | Business Communication |
| Behavioural Science – I FBL (Choose any one) French German Spanish Japanese Chinese | Behavioural Science – I FBL (Choose any one) German Spanish Japanese Chinese |
| Semester 3 | Semester 4 |
|---|---|
| Summer Internship (7 Weeks) | Professional Core Courses |
| Professional Core Courses | Strategic Management |
| Strategic Management | Specialisation Electives from Sectoral/Functional Area(Choose Any 5) Print Industry- II Publishing Industry- II Broadcast Industry- II Film & Music Industry- II New Media Industry- II Advertising Industry- II PR & Event Industry- II |
| Specialisation Electives from Sectoral/Functional Area(Choose Any 5) Print Industry- I Publishing Industry- I Broadcast Industry- I Film & Music Industry- I New Media Industry- I Advertising Industry- I PR & Event Industry- I | Summer Internship Evaluation |
| Summer Internship Evaluation | Open Electives Value Addition Courses Business Communication Behavioural Science – I FBL (Behavioural Science – (Choose any one) French German Spanish Japanese Chinese |
| Open Electives Value Addition Courses Business Communication Behavioural Science – I FBL (Choose any one) French German Spanish Japanese Chinese |
What after MBA in media management?
An MBA in media management is a great option for those looking to solidify their professional futures. All because media and journalism have become so integrated into our daily lives. Given the media’s concentration in the private sector, the latter offers much more attractive employment prospects than the former. MBA Media Management positions have grown in tandem with the expansion of available media.
With more work comes a greater need for management. Consequently, this training is effective in preparing the applicant to meet the difficulties of the media sector and contribute to the expansion of the business by developing more engaging content.
Media strategist, marketing analyst, media manager, media planner, television producer, audio-visual editor, digital media assistant, corporate communications director, digital media analyst, and channel head are just a few of the positions open to those with an MBA in Media Management.
MBA Media Management scope in India in terms of career is that it offers a broad range of employment opportunities in sectors such as television, radio, cinema, event management, and many more, with an average compensation package of INR 2 – 20 LPA depending on the job position one chooses to work in.
Being one of the most popular and rapidly increasing businesses, media management is one of the top education options for Indian students. After completing an MBA in Media Management, graduates are generally believed to have an easy time finding employment.
Below are some of the MBA in media management job profiles for students –
Editor – Jobs that need an MBA in media management are quite significant, and one of the occupations that students may pursue is becoming an Editor. An Editor is involved in the production of the printed version as well as the digital version of the publication. Prior to the information being sent to the target audience, it is the responsibility of an editor to perform quality assurance checks and make any necessary improvements.
Digital media analyst – Digital media analysts are jobs that often need a Master of Business Administration in Media Management degree ( MBA in media management ). A person who evaluates the efficacy of brand ads and the effectiveness of media coverage is often referred to as a digital media analyst or a paid media analyst. These marketing experts collaborate with a wide range of stakeholders, including media buyers, coordinators, and news networks.
Channel head – An improvement in customer consumption is one of the responsibilities of a Channel Manager, along with the planning and execution of customer presentations, the supervision of account profiles, the monitoring of competitor activity, the assistance of all communications with resellers, the creation of plans for expanding market share, and the communication of channel activities.
While there are many more positions and opportunities available after completing this degree, the ones listed above are among the most desirable for those with an MBA in media management.
MBA Media Management Scope in India – Education, Career, and Job Opportunities
The Future Scope of MBA Media Management is rapidly expanding as the media sector expands globally. Media executives must be adaptable and creative, with a strong KSA. The MBA program attempts to impart a refined set of skills. This course offers students a broad understanding of the many components of media management in order to help them prepare for such a position. There are several benefits to earning an MBA in Media Management.
As the media industry grows, eager young people will be needed to help it thrive. Because most homes have media, there is a high demand for students who can improve content quality. Furthermore, graduates who can interpret and strive for necessary improvements are in demand in this market. This education is highly regarded in the media industry, assisting students in obtaining high-level employment. It can be an excellent foundation for further education, so prospective students should consider it carefully.
An MBA in Media Management will teach you the fundamentals of economics, accounting, taxation, and business law. Design, marketing, and media monetization will also be covered. As a result, this degree qualifies MBA graduates for a wide range of roles and positions. Overall, the future of MBA Media Management looks bright.
MBA Media Management Education afterward
MBA Media Management program graduates may always continue their studies in the same sector. Students who successfully finish this course may pursue the following doctoral programs:
- Ph.D. in Management
- Ph.D. in Media Management
- MPhil in Management MPhil in Media Management
Conclusion
Get the knowledge and insight into the media industry and how to use it for commercial success with an MBA in Media Management. Several international media conglomerates have established or expanded operations in India, making it a key hub for the industry. Thus, the course’s alumni are in great demand all around the world. Thus, a master’s degree in media management is money well spent. In this piece, we’ll look at some of those advantages.
India has one of the world’s biggest and most dynamic entertainment industries, particularly in the fields of media and film. Every major participant in the media sector has some kind of investment in India, which has a population that is more than 1.2 billion people. Since it is one of the most intriguing fields and requires ongoing engagement with the audience, watchers, and listeners, this is a career that will challenge graduates even after they have graduated.
The Master of Business Administration in Media Management degree program at Indian colleges and institutions places an emphasis on the practical application of management tools and business skills for the media sector. Students get an understanding of how to manage media campaigns, as well as how to build them, and how to handle the ongoing growth of the business. They get invaluable experience and are thus more equipped to meet the difficulties that come with operating a media firm. The curriculum of this degree prepares graduates to be successful in the media industry, and the degree itself opens up a variety of professional opportunities.
Frequently Asked Questions About MBA program in Media Management
Q. What are the best tests to take if I want to get into an MBA program in Media Management?
Ans. The most relevant admission tests for applying to MBA Media Management programs are the CAT and MAT. These examinations are widely used entrance exams for top-tier Indian business institutions like the IIMs. They are also widely recognized by schools that provide Master of Business Administration (MBA) programs and other management education.
Q. Will an MBA in Media Management be offered at IIMs?
Ans. Yes, IIMs do offer MBA Media Management and other Mass Communication specialisations. In spite of the fact that these programs are available at certain IIMs, they are not provided by every department. If you’re looking to specialize in media management as part of your MBA, the finest school to do so is Indian Institute of Management (IIM) Indore.
Q. How does an MBA in media management compare to an MBA in HR?
Ans. There is no way to definitively state that a Master of Business Administration in Media Management is superior to a Master of Business Administration in Human Resources. Both fields of study are highly sought after, however, the one chosen will depend largely on the individual’s personal interests and career objectives. If you place a premium on profits as a determinant of action, HR specialization is the way to go.
Q. Is MBA in media management course available for distance study via IGNOU?
Ans. IGNOU does not offer the course MBA in media management. There are, however, alternative courses in this sector that may be pursued.
Q. What distinguishes MBA in media management from other MBA programs?
Ans. MBA in media management is limited to the sphere of media. Students are taught how to apply their management abilities to the media sector in particular.
Q. In order to enroll in an MBA in media management, what kinds of entrance exams are acceptable?
Ans. The results of the entrance exams are taken into consideration when determining who will be accepted into the educational program. Just a small number of them are the SNAP, XAT, CMAT, or CAT.
Q. Does the MBA in media management have a specialization in event management?
Ans. The specialties that are provided in the classes vary from one educational establishment to the next. Having said that, this does come up in the curriculum of a few different courses, either as a topic or a concentration area.
Q. Is the MBA in media management appropriate for use in other countries?
Ans. Indeed, the training and certifications obtained via it are recognized in other nations as well. After completing this course, students often find employment in a foreign country.
