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Features of PGDM Agricultural business management

Features of PGDM Agricultural business management

There is a growing demand for PGDMs in agribusiness. Students are enrolling in agribusiness for a variety of reasons including excellent employment opportunities in the field and highly rewarding career prospects.

 Saurav Anand
 Saurav Anand 12/04/2022
Digital Marketer | Content Specialist & Researcher | Content Marketing @FormsADDA @Formfees- Empowering individuals to unlock the potential of their businesses through the limitless more

Features of PGDM Agricultural Business Management

There is a growing demand for PGDMs in agribusiness. Students are enrolling in agribusiness for a variety of reasons including excellent employment opportunities in the field and highly rewarding career prospects.

There are a few top state-of-the-art business schools that offer the Post Graduate Diploma in Management course, which is a 2-year full-time program. Although PGDM is considered equivalent to MBA in India, the PGDM course fees are higher than MBA due to the fact that MBA is more focused on theoretical aspects, while PGDM is designed keeping current industry trends and requirements in mind. Therefore, PGDMs are more career-oriented than MBAs.

In agriculture, there is a broad spectrum of business activities and activities related to agriculture, including commercial and noncommercial activities. Agriculture is also concerned with the steps required for the distribution, processing, and production of agricultural products. Indian and foreign economies are fundamentally reliant on agriculture, and the 2011 agricultural census in India shows that 61.5% of India’s 1.3 billion people reside in rural areas and depend on it primarily for survival. The number of farming households in India is approximately 160 million.

Agribusiness includes the production of agricultural products under one roof, including the farming of various species of crops. Farming and harvesting goods are carried out in India with sophisticated cropping and harvesting techniques that use GPS to govern harvesting operations. These farmers raise animals and pick fruits, grains, and vegetables. To better assist farmers in their work, manufacturers are developing highly efficient machines and equipment.

The importance of PGDM in agriculture cannot be overstated. The agricultural sector forms an important part of the economies of many developing nations such as India, and we have learned over the past several decades that a country also needs to have great executives who are proficient at arming, cropping, and harvesting.

Distinctive Features of Agribusiness Management

  • Agribusiness offers a wide variety of business opportunities.
  • There are thousands of different businesses catering to the route between producer and retailer 
  • Several million farmers form the basis of basic agribusiness 
  • Infinite variety in size of agribusiness 
  • Extremely free-market economy with numerous purchasers and sellers 
  • Workers exhibit traditional philosophy of life
  • Tends to be family-oriented
  • Tends to be market-oriented
  • Likely to be highly seasonal in nature even those that are industrial giants 
  • Government programs and policies have a direct impact on agribusiness

Admission Process

  • Fill out an application and register

The required information can be submitted online by interested candidates.

  • A written test will be given

Agriculture and Food Management Institute (AFMI) conducts a written examination for eligible candidates. This test is not applicable to candidates who have already appeared for CAT/MAT/GMAT/ATMA/Manage/IRMA or any other management test at the state or national level.

  • Group Discussion & Personal Interview (GDPI)

Short-listed candidates will be invited to a group discussion / personal interview based on their performance in the written test administered by the Agriculture and Food Management Institute (AFMI) or the ATMA/MANAGE/IRMA.

  • Psychological and Fitness Test

Those qualified for the position will be called for psychological and fitness testing. Candidates will be evaluated on their attitude, social behavior, and physical readiness to work hard for long hours with the Psychological and Fitness Test.

  • Final Selection

Based on the results of the AFMI entrance test or the scores obtained by the CAT/MAT/GMAT/ATMA/Manage/IRMA rank and the performance demonstrated in the stages of Group Discussion, Personal Interview, and Psychological & Fitness Test.

Scope of PGDM in Agricultural Business Management

PGDM courses in agribusiness management are very popular in India. In India, the economy largely depends on agriculture, so the career opportunities in this field are very enticing. A PGDM in agribusiness focuses on brand development, marketing analysis, and developing products to cater to the agriculture industry.

Marketing: An agriculture marketing division of an organization can be found easily after you complete your PGDM in agribusiness. To boost the sales of your product or service, you need to target the right customers and develop better relationships with other businesses.

Supply chain management: In the domain of supply chain management, you can act as a link between demand and supply. Determine which sectors are most in need of agricultural products, and then fill the gap. You can apply the skills you gained during the PGDM program in agribusiness to help solve real-life issues farmers face.

Procurement: It is possible to become a leader in procurement. It is your duty as a professional to ensure that the products perform as advertised, are priced properly, are stored, delivered on time, and that local contact and application services are offered.

Finance: Agribusiness relies heavily on finance. Finance managers can help farmers in need. Solve the financial issues faced by farmers using your problem-solving, decision-making, analytical, and communication skills.

Technology: Agribusiness can be a great career choice for someone who has an innate knack for technology. Technical solutions can be developed that might assist farmers to develop and grow better crops. You can also double or triple the farmers’ production with your technological prowess. Experts in technology may optimize farming, cropping, and harvesting.

Farming and livestock: A PGDM in agribusiness can assist the farmer in improving the quality of agricultural production and livestock management. Farming can be improved by using high-quality crops, utilizing technology to solve harvesting-related issues, and using livestock to generate more income.

Entrepreneurship: Agribusiness can be revolutionized by an entrepreneur with his or her ideas. Entrepreneurs can directly assist farmers in meeting their needs. If you have problems with your farm, you can hire staff to approach them. With the knowledge and skills you have gained from your PGDM in agribusiness, you can also assist farmers in reaching local and global markets

Food Processing: Farming, harvesting, and cropping are just some of the aspects of agribusiness, and food processing is a vital part of that. If you have the skill set, you can help farmers expand their income by entering the food processing domain. Strategize and develop solutions to help farmers improve the quality of their processed foods.

Commodity Trading and Warehousing: In order to store harvests and crops, farmers require storage space. The right warehousing ideas can help them store crops in a better way, while the right commodity trading ideas can help them exchange their existing products for other services that a farmer needs or demands.

Organic Certifications and Auditing Agencies: A certification for organic crops is given to farmers who don’t use synthetic compounds such as DDT when they grow their crops. Food items that are organic are more healthy than non-organic alternatives today, which is why organic products are in high demand. The farmers’ crops are inspected by auditing agencies to ensure quality, and if they pass every quality check, they receive organic certification.

Job Opportunities

Farming Planner: An agricultural planner makes decisions about agribusiness. They formulate farming goals and are responsible for managing and organizing scarce agricultural resources. Harvesting and cropping are chosen based on which is the most profitable approach.

Agricultural Analyst: In agribusiness, an agribusiness analyst interprets and utilizes quantitative and qualitative data to make recommendations that add value to the business, such as increasing sales in the market, yielding more, stabilizing the economy, and analyzing the risks associated with agriculture. Additionally, they lend and credit money to farmers.

Marketing Manager: The primary responsibility of a marketing manager is to promote the brand. It’s essential that your brand is placed within the right target audience and boosts sales for your product or service. Marketing campaigns may be necessary to attract more customers.

Market Analyst: Research and analysis of the right audience for products and services is the role of a marketing analyst. Additionally, they should be able to recognize customer preferences and buying trends and develop marketing plans for an organization.

Agribusiness Office Assistant: As an agribusiness office assistant, you will have to keep daily records of crops and livestock as well as tackle the challenges the industry faces. Agribusiness office assistants are expected to plan stock levels and analyze future crops as part of their roles.

Agribusiness Food Manager: The agribusiness food manager is responsible for managing the products that are connected to the agricultural needs of an organization. Communication and analytical skills are required for dealing with potential clients.

Farmers Relationship Manager: You are responsible for establishing community relationships in addition to ensuring that the sales of commercial products are increasing for farmers. As a farmer’s relationship manager, you must work closely and hand-in-hand with the sales and marketing team.

Export of Agribusiness Products: The export of agricultural products is a requirement as an exporter since there is a higher demand for agricultural products in foreign countries. Exporting high-quality farming products to the world and keeping your existing clients while making new ones will require you to identify the current market needs

Salary Scope

Depending on your experience in the agribusiness sector, you will earn a higher or lower salary. If you are a new employee, your salary is bound to be lower than that of an experienced employee. Taking the initial step and gaining experience as much as possible are key things to remember! The ladders of success will start to climb faster, and you will reach the heights of achievement sooner.

An agribusiness fresher might earn between Rs. 35,000 and Rs. 38,000 per month, whereas experienced professionals may earn between Rs. 1,00,000 and Rs. 1,50,000 per month.

Industries That Hire PGDM in Agribusiness Professionals

As we all know, recruiters and HR professionals are on the prowl for candidates with PGDMs in agribusiness because they are highly knowledgeable about all aspects of agriculture. Agribusiness professionals can be found in the following types of industries.

  • Food Production Companies
  • Food processing companies
  • Farming Industries
  • Farming equipment manufacturing industries
  • Agro-chemical industries
  • Public & Private Sector
  • Marketing Industries
  • Retail Industries

Frequently Asked Questions

1. What is PGDM agribusiness?

Ans. It is a specialized two-year PGDM course that explores the business aspects of agricultural production and its international trade. Transformative knowledge is imparted to students in this course, which fosters a sense of creative action.

2. What are the important distinctive features of agribusiness management?

Ans. Some of the important distinctive features of agribusiness management are:
Diverse nature of business
Existence around production areas
Dealing with farmers/ producers
Community-oriented business.

3. What is Agri-Business Management?

Ans. The field of agricultural business management applies management skills such as marketing, financing, economics, and finance to the agricultural industry.

4. Which MBA field is the best?

Ans. Despite the fact that the B-schools across India offer a wide range of MBA specializations, it’s difficult to choose the best one out of them all. The advantages and scopes of each specialized MBA program differ. A few examples of popular MBA specializations are Financial Management, Marketing, Human Resource Management, Operations and Supply Chain Management, International Business, and Retail Management.

5. Which MBA fields are the highest paying?

Ans. Some of the highest paying MBA careers are:
Investment Banker.
Financial Manager.
Chief Technology Officer.

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