Online Digital Marketing Courses

Perhaps the most effective way to show yourself computerized marketing is to follow an online advanced marketing instructional class. A decent course will assist you with building the abilities expected to turn into a fruitful computerized advertiser quick and lift your career.

Here, you’ll observe the best advanced marketing courses accessible online. The rundown incorporates both Free and Paid computerized marketing instructional classes from legitimate associations.

Who ought to follow a computerized marketing course?

Computerized marketing abilities are basic for advanced marketing experts as well as for anybody working in a business with an online presence. This incorporates business visionaries, marketing supervisors, marketing subject matter experts, and entrepreneurs.

For what reason are these the best online courses in computerized marketing?

On the off chance that you scan Google for ‘Advanced Marketing Courses’ you’ll observe a great deal of courses covering different computerized marketing disciplines. For instance, there are courses that attention just on SEO or online entertainment marketing however they don’t provide you with a total image of all computerized marketing channels.

The motivation behind this guide is to feature total advanced marketing courses that cover a wide scope of computerized marketing ideas and not only one region. The rundown incorporates various sorts and levels of courses appropriate for fledglings, moderate and high level clients.

Computerized Marketing Training

A large portion of them are free and you can move began immediately and help your computerized marketing career.

Top 10 Digital Marketing Courses

These are the best advanced marketing courses you can take online and get ensured in computerized marketing.

• Google Digital Marketing Courses (Free with Certification)
• Reliablesoft Academy (Paid with Certification)
• Semrush Academy (Free with Certification)
• ClickMinded Digital Marketing Course (Paid with Certification)
• HubSpot Online Marketing Courses (Free with Certification)
• Udemy Digital Marketing Course (Paid with Certification)
• Simplilearn Digital Marketing Specialist (Paid with Certification)
• Udacity Digital Marketing Course (Paid with Certification)
• Coursera Digital Marketing Courses (Paid with Certification)
• Google Digital Marketing and eCommerce Courses (Paid with Certification)

1. Google Digital Marketing Courses (Free with Certification)

Google Digital Garage

Online Marketing Courses by Google Digital Garage

Google has an online course platform (Digital Garage) offering free seminars on various subjects connected with career or business advancement.

One point that is canvassed exhaustively is Digital Marketing preparing. Specifically, Google offers the accompanying online marketing instructional classes:

Basics of Digital Marketing (incorporates an advanced marketing accreditation) Instructions to begin an online business Step by step instructions to ensure clients think that you are online

Step by step instructions to advance a business with online publicizing (Google Ads)Step by step instructions to extend a business to different nations

Versatile Marketing

Advance a business with content marketing

Online Entertainment Advertising

YouTube Course (Includes confirmation)

All courses incorporate both video and text materials and some can be finished in 3 hours while others can require as long as 40 hours.

The advanced marketing basics affirmation is licensed by Interactive Advertising Bureau Europe and The Open University.

Why sign up for this course?

To find out about what advanced marketing is and the way that the various parts cooperate, then, at that point, this is a decent course to follow.

The accreditation is additionally internationally perceived which is an extraordinary method for helping your career.

2. Reliablesoft Academy (Paid with Certification)

Reliablesoft Digital Marketing Full Course Bundle

The Digital Marketing Full Course is presented by Reliablesoft (that is us). Reliablesoft is a full-administration advanced marketing organization giving SEO and computerized marketing administrations beginning around 2002.

The computerized marketing course group has ten courses covering all significant parts of advanced marketing. Specifically, it incorporates the accompanying courses:

Advanced marketing rudiments

Facebook/Instagram Ads

Google Ads

Website improvement (SEO)

Catchphrase research

Content marketing

Email marketing

Google Analytics (counting Google Analytics 4)

Virtual entertainment marketing

Internet business SEO

Endless supply of the course and required tests, you get a computerized marketing certificate to exhibit on your CV and open up new career potential open doors.

Why sign up for this course?

We planned this advanced marketing course founded on our experience working with clients in different ventures and on the feedback we got from our students.

What separates this course from the rest is that it won’t just show you the hypothesis, yet it will tell you bit by bit the best way to utilize computerized marketing to support your online presence.

As a functioning advanced marketing office, we consistently improve our cycles by testing various hypotheses and strategies, and our discoveries are moved to our online courses.

As far as you might be concerned, this implies that you can zero in on computerized marketing practices and methodology that are demonstrated to work and are not just helpful in principle.

Each course covers an advanced marketing direct exhaustively with agendas and significant hints you can apply to your computerized marketing efforts.

It is appropriate for amateurs and anybody that needs to learn advanced marketing in the quickest way.

The course happy is refreshed consistently to consider the most recent computerized marketing methods and practices.

3. Semrush Academy (Free with Certification)

SEMRush Academy Online Courses

Semrush is the organization behind one of the best computerized marketing devices. To serve their clients and crowd better, they have made an institute with various free advanced marketing courses.

Their courses cover all computerized marketing disciplines including:

Website optimization

Content Marketing

PPC

Partner Marketing

Web-based Entertainment Marketing

The course’s principal language is English however a large number of the courses are likewise accessible in Spanish.

Enrollment is free endless supply of the course and the tests, you get a certificate.

The course material incorporates both Video and text and all courses are educated by trustworthy computerized marketing experts.

They cover both essential and high level ideas and keeping in mind that a few courses are explicit on the most proficient method to utilize Semrush, there are courses that cover general ideas like SEO basics, PPC basics, specialized SEO, and online entertainment marketing.

Why sign up for this course?

The decent thing about these courses is that they are instructed by industry specialists furthermore making sense of the various ideas, they likewise show you how these can be applied by and by.

What’s more, you’ll get to figure out how to utilize Semrush accurately and this can expand your possibilities running fruitful advanced marketing efforts.

4. ClickMinded Digital Marketing Course (Paid with Certification)

ClickMinded Academy

ClickMinded is an organization helped to establish by Tommy Griffith. Tommy is an accomplished SEO master and SEO coach. He has accomplished SEO work for organizations like Paypal and Airbnb.

They offer various online marketing courses covering different marketing channels and an advanced marketing course group that incorporates all that you really want to be aware to turn into a computerized marketing trained professional.

Specifically, their advanced marketing preparing covers 7 themes:

Web-based Entertainment Marketing

Content Marketing

Email Marketing

Paid Advertising

Deals Funnels

Google Analytics

Website streamlining

The pleasant thing about the Click Minded group is that each course is educated by experts who are effectively working in the business in huge associations.

You can enroll for nothing for their Digital marketing structure masterclass however to acquire full admittance to the group, you need to pay $1997 (a once-off fee). All courses accompany a testament and a 14-day unconditional promise.

Here is a tip for you: While the courses are presented at a rebate (the ordinary cost is recorded as $6,979), you can get a further markdown by enlisting for their masterclass course. After you register for the free course, you will receive messages with better limits on the paid courses.

Why sign up for this course?

Clearly, this isn’t a course for all people. The cost is high for a consultant or an independent expert yet not an issue assuming that you work for a major organization.

On the off chance that you will spend the sum, there is certainly worth to be acquired from this course. Assuming you definitely know the nuts and bolts and dealt with Google Garage and Semrush courses, you can utilize this course to go further and investigate all pieces and bits of computerized marketing.

I likewise suggest enlisting for their pamphlet since they give top notch content (on different computerized marketing themes) through their blog.

Find out about this Course

5. HubSpot Online Marketing Courses (Free with Certification)

Hubspot Digital Marketing Academy

One more choice to learn advanced marketing online and get affirmed by a famous organization is Hubspot Digital Academy.

Hubspot is one of the main organizations in the computerized marketing industry with a scope of apparatuses including CRM, SEO instruments, content marketing, and deals.

Hubspot’s Online Digital Marketing Courses cover the accompanying subjects:

Inbound Marketing

Content Marketing

Email Marketing

Social Media Marketing

Contextual Marketing

Registration is Free and you get a recognized certification upon completion of the course.

Besides the above courses, they also offer a number of courses (without a certification) that cover Search engine optimization, blogging, Facebook ads, and other online marketing channels.

Why enroll in this course?

Even if you don’t plan to use HubSpot’s tools in your marketing campaigns, they did a very good job with their online courses. You can allocate some time and go through the ones that interest you.

All courses are taught by experts like Sujan Patel and Matthew Barby, who are recognized digital marketing professionals with years of experience in the industry. The learning environment is easy to use and the courses are free.

I suggest you also go through this course, which explains how HubSpot is using blogging to get thousands of visitors per day from Google organic search.

Learn about this Course

6. Udemy Digital Marketing Course (Paid with Certification)

Udemy Digital Marketing Courses

Udemy Digital Marketing Courses

Udemy is one of the biggest online learning platforms. They offer courses on a number of subjects covering all areas of marketing from SEO to Google Ads and Sales.

One of the courses that cover Digital Marketing in detail is the Complete Digital Marketing Course Bundle which includes 12 courses. Topics include:

Market Research

WordPress Setup

SEO

SEO Writing

YouTube Marketing

Google Ads

LinkedIn Marketing

App Marketing

Email Marketing

Google Analytics

Social Media Marketing

Facebook Ads

The course comes with a digital marketing certification but it’s not free. The price is $99 but you can get it at a lower price if you are patient enough. Sign up with Udemy, add the course to your wish list and wait for the discount period.

Why enroll in this course?

I’m not a big fan of Udemy courses, I have tried a number of courses in the past and they seem to me that the courses are made for the masses without giving attention to detail.

Also, sometimes the course description promises more than what is actually delivered in the course.

Nevertheless, if you can get this course for a reasonable price and not $99, it’s worth the money. If you are a beginner you can get a very good idea of how the different marketing components work since it covers everything from website marketing to social media promotion.

Learn more about this Course

7. Simplilearn Digital Marketing Specialist (Paid with Certification)

SimpliLearn Digital Marketing Specialist Course

Simplilearn Digital Marketing Specialist Course

This Digital marketing course is offered by SimpliLearn and covers a number of Digital Marketing disciplines and tools.

It’s a course for beginners and includes:

SEO

Social Media

Pay-Per-Click (Facebook and Google Ads)

Conversion Optimization

Web Analytics

Content Marketing

Email Marketing and Mobile Marketing

The Digital Marketing Specialist course is a premium course and comes with a premium price of $1,499.

Why enroll in this course?

The nice thing about this course is that it includes walkthroughs of more than 40 digital marketing tools so by the time you complete this course, you’ll have a very good idea of what tools to use in your digital marketing campaigns.

Also, besides getting certified for this course, it prepares you to pass and get certified for Google Ads, Facebook, Google Analytics, and YouTube.

If you are working for a company and want to convince your boss to invest in a Digital Marketing Course, then this is a very good option from a trusted company.

Learn more about this Course

8. Udacity Digital Marketing Course (Paid with Certification)

Udacity Digital Marketing Course

Udacity Digital Marketing Course

Another premium digital marketing training course is Udacity’s Digital Marketing Nanodegree program.

It covers everything you need to know to become a digital marketer including:

Online Marketing Fundamentals

Content Strategy

Social Media Marketing

Social Media Advertising with Facebook Blueprint

Search Engine Optimization (SEO)

Search Engine Marketing with Google Ads

Display Advertising

Email Marketing

Measure and Optimize with Google Analytics

Why enroll in this course?

What is different about this course compared to other online courses is that besides getting access to the course material, you also get access to a technical mentor and a personal career coach, and career services.

This is particularly useful if you are a beginner in digital marketing and want to have someone to talk to about technical issues and need advice on how to build your digital marketing career.

Of course, you don’t get the above services for Free. To maintain your access to the course material and services, you have to pay a premium price of $399 per month. It is estimated that you will need at least 3 months to go through the material.

This is definitely a good course for beginners but it’s not for everyone. Paying $399 per month for a course subscription is a lot for freelancers or self-employed so this is more suited to marketers working with big companies that can afford it.

Learn more about this Course

9. Coursera Digital Marketing Courses (Paid with Certification)

Coursera Digital Marketing Courses

Coursera Digital Marketing Courses

Another digital marketing training academy worth considering is Coursera. They offer a number of digital marketing courses covering all digital marketing channels from SEO to social media marketing and paid advertising.

One popular option is the Digital Marketing Specialization offered by the University of Illinois.

The digital marketing specialization includes six courses with each course taking around 20 hours to complete and the total cost to finish all courses is $592. The courses cover the following areas:

Differences between analog and digital marketing

Introduction to Digital tools and digital media

Digital marketing analytics theory

Digital marketing analytics practice

Online marketing strategies

Video marketing

Social and email marketing

When you finish all courses and pass all graded assignments, you can get the Coursera Digital Marketing Specialization certification and use the credits towards obtaining the MBA degree awarded by the University of Illinois.

Why enroll in this course?

This is a good course for people who have experience with analog marketing and want to make the transition to digital marketing. It’s not the best course if you’re looking for actionable digital marketing techniques to increase your traffic and sales. You can read our comprehensive review of this course here.

Learn more about this Course

10. Google Digital Marketing and eCommerce Courses (Paid with Certification)

Grow with Google Digital Marketing Courses

Grow with Google Digital Marketing Courses

Besides Digital Garage, Google is offering a number of digital marketing courses through Grow with Google and third-party providers. One such case is the Google Digital Marketing and eCommerce courses offered through Coursera.

The courses are prepared by Google marketing professionals and they can be accessed through a subsidized Coursera plus subscription which costs $39 per month.

In total, Google offers seven online courses with each course taking on average 24 hours to complete. The courses cover the following topics:

Introduction to Digital Marketing and e-commerce

Search Engine Optimization (SEO) and Search Engine Marketing (SEM)

Social Media Marketing (including strategy, planning, and analytics)

Email Marketing

Marketing Analytics

eCommerce (including building an online store)

eCommerce Marketing

Retargeting

When you finish all courses, you get the Google Digital Marketing and e-commerce certification which is accredited by the American Association of Advertising Agencies and the American Advertising Federation.

Why enroll in this course?

The courses are intended for people who want to build job-ready skills and enter the digital marketing industry as junior digital marketing professionals. The lessons are easy to follow and are suited for beginners with no prior experience in online marketing. Coursera offers a 7-day free trial to review the content before committing to a paid plan.

Learn more about this Course

Additional Training Options

In addition to the above options, these free courses are worth considering.

Optinmonster Digital Marketing Training (Free)

OptinMonster Digital Marketing Training

OptinMonster Digital Marketing Training

Optinmonster is one of the most successful tools for increasing website conversions. To educate their users, they created a number of free courses covering topics related to email marketing and conversion optimization.

Why enroll in this course?

Although the optinmonster digital academy does not include courses on all digital marketing topics, it is worth taking a look because once you manage to get traffic to a website, you will need conversions and this is exactly what you’ll learn in these courses.

Registration is free and the courses are easy to follow, suitable for both beginners and advanced users.

Learn more about this Course

Copyblogger Online Marketing Course (Free)

CopyBlogger Digital Marketing Course

CopyBlogger Digital Marketing Course

One of the most successful websites on Internet Marketing, especially when it comes to content writing is Copyblogger.

Brian Clark is the author behind copyblogger and the creator of the most successful WordPress framework, Genesis.

Although copyblogger, studiopress, and Genesis are now part of WPEngine, Brian’s free Internet Marketing course is still a great resource to learn how to write great content.

This course is delivered through email and downloaded ebooks and it’s free. All you have to do is register using your email address.

Why enroll in this course?

Writing great content is essential for the success of any digital marketing campaign. Whether it’s ad copy, articles, or landing page copy, you need to learn how to write engaging content and this course is a great place to start.

It is suitable for both beginners and advanced users.

Learn more about this Course

How Much Do Digital Marketing Courses Cost?

The cost of paid digital marketing courses is between $119 and $1997. There are also courses that come with a monthly subscription.

To help you decide which is the best digital marketing course for your needs, here is a comparison table showing the cost of each course.

Digital Marketing Course Google Free

Digital Marketing Full Course Reliablesoft $119

Digital Marketing Courses Semrush Free

Digital Marketing Bundle ClickMinded $1997

Online Marketing Courses HubSpot Free

Digital Marketing Course Bundle Udemy $199

Digital Marketing Specialist Course Simplilearn $1499

Online Marketing Course Copyblogger Free

Digital Marketing Nanodegree Program Udacity $399/month

Digital Marketing Training Optinmonster Free

Digital Marketing Courses Coursera $79/month

Digital Marketing & eCommerce Courses Google $39/month

Which Course to Follow?

If you are confused as to which digital marketing course to follow, our recommendation is the following:

If you want a good free course to get started with digital marketing, follow the Google Digital Garage course.

If you want to learn actionable advice on how digital marketing can help you get more traffic and make more sales register with the Digital Marketing Full Course.

If you want to become Google Digital Marketing Certified, go with the Google Digital Marketing and eCommerce Course.

You can also watch this video for a visual walkthrough of the best digital marketing courses online.

Key Learnings

You need to acquire a range of skills to become a successful digital marketing professional.

Digital marketing is not a single discipline but it includes a number of principles that cover all online marketing channels.

At the end of the day, when you apply for a digital marketing job, you need to prove that you have knowledge of at least the following:

Search Engine Optimization

Paid Search Advertising (Google Ads and Facebook)

Email Marketing

Web Analytics

Content Marketing

Conversion Optimization

Following a digital marketing course, is one of the best ways to acquire those skills fast. You can then concentrate on building your real-world experience by either working on your own websites, or getting a job in the field as a digital marketing freelancer, or in an established digital marketing agency.

Most of the courses listed in this guide are free and perfect for beginners. You can check out the courses in the order listed above and enroll in the ones that best fit your needs.

If you found this guide useful, you can also check out our SEO certifications guide which includes a list of courses you can follow to become an SEO specialist, which is usually the first step taken by anyone wanting to start a career in digital marketing.

Is any good digital marketing course missing from the list? Let us know in the comments below and if it meets our quality criteria, we’ll update this post to include it.